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Startups with VC-funding of $1-20 Million can request their own marketing plan too.

In order to reach this goal, a single four-pronged strategy is what would be needed. Here’s what we suggest –

#1. On-Page SEO Plan for Wraithwatch

Wraithwatch has blog articles that can be considerably improved upon. As Wraithwatch starts to scale, it needs to focus more on inbound marketing and it also needs to come off as a thought-leader in the space.

The current articles are too short, have no internal links and are poorly formatted.

As such, we recommend that you try and scale up your content to 1000 in the shortest possible time.

Here is a list of 100 blog post title suggestions along with relevant keywords that you can use to fix it. You can create it pretty fast if you use AI along with content editors (but take care, the articles have to be carefully optimized to improve readability and more importantly, insert internal links for faster indexing by Google) –

1. “Fortifying Cyber Defenses Against the Next Wave of AI Threats”
2. “The Future of Cyber Warfare: Preparing for AI-Generated Attacks”
3. “Navigating the New Landscape of AI-Enhanced Cybersecurity”
4. “Proactive Cyber Defense Strategies in an AI-Dominated Era”
5. “Staying Ahead of AI Cyber Threats: A Guide for Security Teams”
6. “The Rise of Generative AI: Implications for National Cyber Defense”
7. “How to Build Resilience Against AI-Generated Cyber Weapons”
8. “Understanding the Impact of AI on Cybersecurity Tactics”
9. “The Evolution of Cyber Threats: Adapting to AI-Generated Attacks”
10. “Building a Cybersecurity Program Ready for the AI Revolution”
11. “AI in Cybersecurity: Friend or Foe?”
12. “The Cyber Arms Race: Keeping Up with AI-Generated Threats”
13. “Redefining Cybersecurity with AI-Driven Defense Mechanisms”
14. “Anticipating the Next Cyber Attack: AI’s Role in Threat Prediction”
15. “AI and Cybersecurity: The Dawn of Autonomous Defense Systems”
16. “How Generative AI is Transforming Cyber Attack and Defense”
17. “Closing the Gap: Proactive vs. Reactive Cybersecurity in the AI Age”
18. “The Cybersecurity Paradigm Shift: Meeting the Challenge of AI”
19. “From Reactive to Proactive: AI’s Role in Cyber Threat Prevention”
20. “Adapting Cybersecurity Measures for the Age of Intelligent Threats”
21. “AI-Generated Cyber Weapons: The New Frontier in Digital Warfare”
22. “Developing AI-Resistant Cybersecurity Frameworks”
23. “Harnessing AI to Enhance Cyber Defense Capabilities”
24. “The Role of AI in Evolving Cybersecurity Threats and Defenses”
25. “Generative AI and Cybersecurity: Preparing for an Unseen Future”
26. “The Inevitable Surge of AI-Generated Cybersecurity Challenges”
27. “Emerging AI Technologies: Implications for Cyber Threat Intelligence”
28. “Building a Cybersecurity Defense Fit for the AI Generation”
29. “The Battle Against AI-Generated Cyber Threats: Strategies for Success”
30. “The Influence of AI on Cybersecurity Best Practices”
31. “Cyber Defense in the Age of AI: What You Need to Know”
32. “From SpaceX to Cyber Space: Innovating for Tomorrow’s Threats”
33. “AI’s Dual Role in Cybersecurity: Protector and Perpetrator”
34. “The Growing Need for AI-Competent Cybersecurity Professionals”
35. “Crafting Cybersecurity Policies to Withstand AI Threats”
36. “Facing the Future: Cybersecurity in the Age of Advanced AI”
37. “The Intersection of AI and Cybersecurity: Challenges and Solutions”
38. “Cyber Defense at the Edge: Preemptive Strategies Against AI Threats”
39. “The New Cybersecurity Playbook: Countering AI-Generated Attacks”
40. “Decoding AI Threats: Cybersecurity in a Transformative Era”
41. “The Role of Deep Learning in Next-Generation Cyber Defense”
42. “AI’s Impact on Cybersecurity: A New Era of Digital Protection”
43. “Predicting and Preventing AI Cyber Attacks: The Next Big Challenge”
44. “Shaping the Future of Cyber Defense with AI Innovations”
45. “Adapting Cybersecurity Education for the AI Threat Landscape”
46. “AI-Powered Cybersecurity: The New Standard for Threat Detection”
47. “Aligning Cyber Defense with the Advancements in AI Technology”
48. “Generative AI: The New Adversary in Cybersecurity”
49. “The Cybersecurity Race: Keeping Pace with AI Development”
50. “Leveraging AI to Strengthen Cyber Defense Mechanisms”
51. “Revolutionizing Cyber Threat Assessment with AI”
52. “The Next-Gen Cyber Threats: How AI is Changing the Game”
53. “AI-Driven Cyber Attacks: Understanding the Risks and Responses”
54. “How AI is Reshaping the Cybersecurity Industry”
55. “Preparing for AI-Induced Vulnerabilities in Cybersecurity”
56. “Cybersecurity in the AI Era: Building Smarter Defenses”
57. “Mitigating Risks in an AI-Proliferated Cyber Landscape”
58. “The Cybersecurity Implications of AI-Generated Malware”
59. “AI and the Future of Cyber Conflict: Strategies for Defense”
60. “The Arms Race in Cyberspace: AI-Driven Security Solutions”
61. “Innovating Cyber Defense to Counter AI-Generated Threats”
62. “The Cambrian Explosion of Cyber Threats: A New Defense Approach”
63. “AI as a Cybersecurity Ally: Turning the Tide on Cyber Threats”
64. “Proactive Cybersecurity in the Era of AI-Enhanced Threats”
65. “The Cybersecurity Shift: Adapting to AI-Powered Attack Vectors”
66. “Defending Against the Unpredictable: AI’s Role in Cybersecurity”
67. “The Strategic Importance of AI in Cyber Defense Initiatives”
68. “AI Cyber Defense: The New Frontier in Protecting Digital Assets”
69. “The Future of Cyber Offense and Defense in the AI Landscape”
70. “The Cybersecurity Dilemma: Fighting AI with AI”
71. “The Role of AI in Crafting Dynamic Cyber Defense Strategies”
72. “AI-Generated Threats: Cybersecurity’s Most Daunting Challenge”
73. “Building Cyber Resilience in the Face of AI Innovation”
74. “AI’s Advancing Front in Cyber Warfare: Defense Strategies for Businesses”
75. “Cybersecurity Evolution: Adapting to the AI Revolution”
76. “Strategic Cyber Defense in the World of AI-Generated Attacks”
77. “Cyber Defense Mechanisms for Countering AI-Generated Cyber Risks”
78. “The Changing Face of Cyber Threats with AI Advancements”
79. “Redefining Cyber Threat Detection in the Age of AI”
80. “Countering the Rise of AI-Generated Cybersecurity Threats”
81. “From SpaceX to Cybersecurity: Pioneering AI Defense Mechanisms”
82. “AI and Cybersecurity: The Emerging Threat Landscape”
83. “Next-Generation Cyber Defense: Staying Ahead of AI Threats”
84. “Evolving Cybersecurity: The Role of Artificial Intelligence”
85. “Preparing for AI-Generated Cyber Attacks: What You Should Know”
86. “Cyber Defense Reimagined: The Integration of AI Technologies”
87. “Generative AI: The Rising Challenge for Cybersecurity Teams”
88. “Future-Proofing Cyber Defense with AI-Powered Solutions”
89. “Cybersecurity’s New Challenge: Defending Against AI-Driven Attacks”
90. “The Role of AI in the Ongoing Cybersecurity Arms Race”
91. “Outsmarting AI Cyber Threats: Emerging Trends in Cyber Defense”
92. “The Revolution of American Cyber Defense with AI Integration”
93. “Adapting Cyber Defense Tactics to Counter AI Threats”
94. “Anticipating AI Cyber Attacks: The Next Step for Security Teams”
95. “Defending Digital Frontiers Against AI-Generated Cyber Weapons”
96. “The Growing Threat of AI in Cyber Warfare and How to Prepare”
97. “The New Cyber Battlefield: Preparing for AI-Generated Weapons”
98. “AI Cybersecurity Threats: Understanding the Risks and Solutions”
99. “Cyber Defense in the Age of AI: Opportunities and Challenges”
100. “How AI is Transforming the Cybersecurity Defense Playbook”

#2. Off-page SEO Plan for Wraithwatch

Wraithwatch has a low Domain Authority and Domain Rating. It’s Ahrefs’ DR is 2.

We suggest reaching out to blogs in the industry, asking to guest post. With the influx of GPT4 and other content marketing software, most blogs are not too agreeable to this suggestion, so you may need to keep some marketing budget aside for payments for backlink insertions and guest post placements.

However, you should hire a seasoned SEO guy for this as you don’t want to get backlinks from the wrong websites, as that can harm your website by adding to its spam score.

Here’s a list of 50 high quality and relevant blogs in your niche that you should try to guest post at:

1. Krebs on Security
2. Schneier on Security
3. Dark Reading
4. The Hacker News
5. Threatpost
6. Infosecurity Magazine
7. CSO Online
8. SecurityWeek
9. SC Magazine
10. Help Net Security
11. Wired – Security
12. TechCrunch – Security
13. Forbes – Cybersecurity
14. Computerworld – Security
15. Naked Security by Sophos
16. Security Boulevard
17. CISO MAG
18. Cyber Defense Magazine
19. Cybersecurity Insiders
20. The State of Security
21. Network Security Blog
22. Graham Cluley
23. Bruce Schneier’s Blog
24. Security Intelligence
25. The Last Watchdog
26. TaoSecurity
27. GBHackers On Security
28. Hacker Combat
29. IT Security Guru
30. Cyber Security Hub
31. CIO Dive – Cybersecurity
32. SANS Institute Security Insights
33. Cybersecurity Ventures
34. SANS AppSec Blog
35. CyberTalk
36. The CyberWire
37. HackRead
38. InfoSec Write-ups
39. AlienVault Blogs
40. Peerlyst
41. Palo Alto Networks Blog
42. McAfee Blogs
43. FireEye Blogs
44. ESET Blog
45. Cisco Security Blog
46. Kaspersky Lab Blog
47. Bitdefender Blogs
48. CyberArk Blog
49. Checkpoint Blog
50. Imperva Cybersecurity Blog

#3. Social Media Marketing Plan for Wraithwatch

If traffic, leads and revenue is your goal, we would advise you keep it simple.

We would suggest focusing on two main social platforms for starting out, which are Twitter and Facebook. We believe in keeping your marketing focused so as to deliver the highest returns.

The reason why we stress on these two platforms are simple –

1. Facebook’s organic reach is very low, but having a decent following up there, helps add to your credibility. Running some ads can get you a sizeable following quite fast and cheap. Further, you can drive the followers into a group, in which, you will have a strong reach and be able to use your group participants for additional marketing requirements.
2. Twitter can help add to your credibility. With Twitter’s recent partnership with Google, it looks like a great platform that can deliver amazing long-run results to your business.

What we showed you was just the basics. But of course, a plan is only as good as it’s execution. So, you could execute all of this yourself, or you could count on us to do it as well.

We could do so much more, such as-

1. Reverse HARO and get experts to share their thoughts with us for Wraithwatch’s blog,
2. Run ads and grow your Facebook page and convert them into your Facebook group members,
3. Use Javascript code to massively boost your twitter presence,
4. Create leads for capture and boost your inbound marketing.

You can reach me directly by filling out this form in the sidebar or schedule a meeting here. You don’t need to pay anything for the meeting. Worst case: you learn something that you can implement for your startup’s marketing at 0 cost!

At WinSavvy, we manage everything, from digital marketing strategy formulation to execution, ensuring you can focus on what you do best – running your startup. We also provide weekly updates and I am personally available as a dedicated point of contact for any of your queries.

Best regards,
Adhip Ray
Founder, WinSavvy