finances

This Article has been revised, edited and added to, by Poulomi Chakraborty. In the vast world of digital marketing, local businesses have a unique space. Their success hinges not just on reaching a global or national audience, but on making an impact in their immediate community. Local search, thus, becomes a pivotal strategy. In this […]

This Article has been revised, edited and added to, by Poulomi Chakraborty. Scaling a startup is an exhilarating journey filled with both opportunities and challenges. As startups grow, the need to ensure their SEO strategies scale alongside them becomes crucial. But how does a startup budget for SEO to handle increased website traffic? Let’s embark

This Article has been revised, edited and added to, by Poulomi Chakraborty. Starting a business in today’s digital age means tapping into the vast opportunities provided by online marketing channels. One of the most critical components of online marketing is Search Engine Optimization (SEO), both organic and paid. However, for startups, the pressing question is

This Article has been revised, edited and added to, by Poulomi Chakraborty. Hey there, fellow entrepreneur! Launching a startup is an exhilarating journey, filled with dreams, aspirations, and let’s admit it, a fair share of challenges. Among these challenges, one stands out like a sore thumb: managing costs. We’ve all been there, haven’t we? Balancing

This Article has been revised, edited and added to, by Poulomi Chakraborty. Every startup lives and breathes through its ability to make itself known amidst the digital noise. It’s a world where visibility is currency and SEO is the mint. However, SEO is often a terrain walked with tentative steps – there’s an awareness of

This Article has been revised, edited and added to, by Poulomi Chakraborty. Every startup’s journey is marked by the pursuit of visibility, where the innovative essence and unique offerings need to reach the intended audience. The tool that often makes this connection seamless is SEO (Search Engine Optimization). However, SEO isn’t a one-size-fits-all concept, especially

This Article has been revised, edited and added to, by Poulomi Chakraborty. In the bustling digital marketplace, standing out isn’t just about having an innovative product or an alluring service—it’s primarily about being seen and heard. For startups, the challenge is two-fold: innovating and then showcasing that innovation to the world. That’s where the power

This Article has been revised, edited and added to, by Poulomi Chakraborty. In the embryonic stages of every startup, there emerges a pivotal crossroads that transcends beyond ideation and innovation, infiltrating the realms of visibility and engagement. A product could be revolutionary, the service unparalleled, but in the absence of visibility, even the most innovative

This Article has been revised, edited and added to, by Poulomi Chakraborty. In the bustling digital market, standing out is more than a necessity—it’s a prerequisite for survival. As a startup, every ounce of visibility counts, turning the spotlight on an often-underestimated ally: Search Engine Optimization (SEO). While the art and science of SEO are