In a sea of startups, every innovative idea deserves its moment in the spotlight. We’ve handpicked and analyzed your website, offering free marketing insights, as our way to nurture the next big thing. We’re passionate about partnering with startups like yours.

If you find our insights valuable, and would like to discuss it further, feel free to schedule a call.

Startups with VC-funding of $1-20 Million can request their own marketing plan too.

In order to reach this goal, a single four-pronged strategy is what would be needed. Here’s what we suggest –

#1. On-Page SEO Plan for Pickle

Pickle has blog articles that can be considerably improved upon. As Pickle starts to scale, it needs to focus more on inbound marketing and it also needs to come off as a thought-leader in the space.

The current articles are too short, have no internal links and are poorly formatted.

As such, we recommend that you try and scale up your content to 1000 in the shortest possible time.

Here is a list of 100 blog post title suggestions along with relevant keywords that you can use to fix it. You can create it pretty fast if you use AI along with content editors (but take care, the articles have to be carefully optimized to improve readability and more importantly, insert internal links for faster indexing by Google) –

1. The Rise of Fashion Rental: A Sustainable Approach to Style
2. How to Keep Your Wardrobe Fresh with Peer-to-Peer Clothing Rentals
3. The Ultimate Guide to Renting High Fashion on a Budget
4. Why Renting Clothes Is the New Way to Shop
5. Sustainable Fashion: How Rental Marketplaces Are Changing the Game
6. The Benefits of Sharing Your Closet with a Fashion Community
7. Peer-to-Peer Fashion Rental: A Closer Look at the Trend
8. The Eco-Friendly Way to Stay on Top of the Latest Fashion Trends
9. How to Make Money from Your Closet Without Selling Your Clothes
10. Transform Your Wardrobe with Door-to-Door Fashion Rental Services
11. The Smart Shopper’s Guide to Renting Designer Pieces
12. The Fashionista’s Secret: Renting Instead of Buying
13. How to Access Top Brands Without the High Price Tag
14. The Ins and Outs of Starting a Side Hustle with Your Wardrobe
15. The Environmental Impact of Renting Clothes
16. Maximizing Your Style Quotient with Fashion Rentals
17. The Art of Renting: Building a Versatile Wardrobe
18. The Best Occasions to Rent Your Outfit Instead of Buying New
19. How Fashion Rental Services Can Expand Your Style Horizons
20. The Convenience of Getting Trendy Threads Delivered to Your Doorstep
21. The New Era of Fashion: Rent, Wear, Return, Repeat
22. How to Be a Sustainable Fashionista with Clothing Rentals
23. Why Renting Your Style Could Be Your Best Fashion Decision
24. From Casual to Couture: The Extensive Range of Fashion Rental Options
25. How Renting Clothes Can Revolutionize Your Fashion Experience
26. Building a Circular Fashion Economy through Rental
27. The Do’s and Don’ts of Renting Designer Fashion
28. How to Curate a Rental Wardrobe for Every Season
29. The Sharing Economy Hits the Runway: A Look at Fashion Rentals
30. Peer-to-Peer Fashion Rentals: The Social Way to Shop
31. Money-Saving Tips for Fashion-Forward Individuals
32. The Top Reasons to Consider Renting Your Next Outfit
33. How to Keep Up with Fashion Trends Sustainably
34. Reducing Fashion Waste: The Role of Clothing Rentals
35. Creating a Side Income with Your Fashion Sense
36. The Future of Fashion: Renting Over Buying
37. How to Be an Eco-Friendly Fashionista with Rental Services
38. The Joy of Fashion without the Commitment: Renting Made Easy
39. How to Style Rental Clothing for Any Occasion
40. Making Designer Fashion Accessible through Rentals
41. The Millennial Approach to Fashion: Rent, Snap, Share
42. Exploring the World of Fashion without Breaking the Bank
43. Revolutionizing Your Wardrobe with the Rental Model
44. The Changing Face of Fashion Consumption in the Sharing Economy
45. How to Become a Top Lender in the Fashion Rental Space
46. Embracing the Flexibility of Fashion Rentals for Special Occasions
47. Discovering New Styles through the Power of Rental
48. The Guide to Renting Your Wardrobe Essentials
49. Financially Savvy Fashion: How Renting Can Save You Money
50. The Social Impact of Sharing Your Closet
51. How Fashion Rentals Can Help You Experiment with Your Style
52. The Growing Popularity of Peer-to-Peer Wardrobe Rentals
53. How to Navigate the Fashion Rental Marketplace
54. Renting vs. Buying: A Comparison for Fashion Enthusiasts
55. The Convenience Factor: Exploring Door-to-Door Fashion Delivery Services
56. Redefining Style: How to Use Fashion Rental Services to Your Advantage
57. The Cost-Effective Way to Indulge in Luxury Fashion
58. Why Your Next Designer Dress Should Be Rented, Not Bought
59. The Guide to Becoming a Savvy Shopper with Fashion Rental
60. The Advantages of Peer-to-Peer Clothing Rental for Sustainable Living
61. How to Create an Income Stream from Your Personal Style
62. Tips for Renting High-End Fashion Online
63. Style on Demand: How Fashion Rentals Are Meeting the Need for Speed
64. How to Dress Like a Fashion Influencer on a Budget
65. The Sustainable Fashionista’s Guide to Wardrobe Rentals
66. How to Effortlessly Rotate Your Wardrobe with Rentals
67. The Financial Benefits of Joining a Fashion Rental Community
68. The Role of Rental Marketplaces in the Future of Fashion
69. How to Make Your Closet Work for You: A Guide to Fashion Rentals
70. Building Your Personal Brand with Stylish Rental Choices
71. The Rise of the Rental: How to Stay Chic with Temporary Threads
72. How to Keep Your Fashion Fresh with Seasonal Rentals
73. The Ultimate Fashion Flexibility: Renting for a Dynamic Wardrobe
74. How to Rent Like a Pro: Tips from Top Fashion Influencers
75. The Guide to Mastering the Art of Fashion Rentals
76. How to Sustainably Rent Your Way Through Wedding Season
77. How Rental Fashion is Changing the Way We Think About Ownership
78. How to Navigate the Peer-to-Peer Fashion Rental Market
79. Making a Statement with Rented Fashion Pieces
80. The Smart Way to Manage Your Fashion Budget with Rentals
81. How to Turn Your Closet into a Money-Making Machine
82. The Eco-Friendly Appeal of Renting Fashion
83. How to Style Rented Pieces for Every Occasion
84. The Cost-Saving Benefits of a Rented Wardrobe
85. How to Rent Designer Fashion for Your Next Big Event
86. How Fashion Rentals Are Shaping the Sharing Economy
87. The New Wave of Fashion: Why Rentals Are Here to Stay
88. Finding Your Unique Style with Fashion Rental Services
89. How to Be a Trendsetter with Rented Fashion
90. The Advantages of Renting Wardrobe Staples for the Modern Consumer
91. How to Keep Your Style Evolving with Fashion Rentals
92. The Guide to Renting Your Way to a Diverse Closet
93. How to Be a Conscious Consumer in the Fashion Rental Era
94. How to Rent the Perfect Outfit for Any Occasion
95. The New Normal: How Renting Clothes is Becoming Mainstream
96. How to Save Closet Space and Money with Fashion Rentals
97. The Secrets to Successful Fashion Rentals: A Comprehensive Guide
98. How to Choose the Right Fashion Rental Service for Your Style
99. Maximizing Your Fashion Options with Rental Services
100. The Sustainable Choice: Why Renting Clothes Is Better for the Planet

#2. Off-page SEO Plan for Pickle

Pickle has a low Domain Authority and Domain Rating. It’s Ahrefs’ DR is 18.

We suggest reaching out to blogs in the industry, asking to guest post. With the influx of GPT4 and other content marketing software, most blogs are not too agreeable to this suggestion, so you may need to keep some marketing budget aside for payments for backlink insertions and guest post placements.

However, you should hire a seasoned SEO guy for this as you don’t want to get backlinks from the wrong websites, as that can harm your website by adding to its spam score.

Here’s a list of 50 high quality and relevant blogs in your niche that you should try to guest post at:

1. The Good Trade
2. EcoCult
3. Fashionista
4. Who What Wear
5. InStyle
6. Refinery29
7. Man Repeller
8. Vogue’s Sustainability Section
9. The Fashion Law
10. Highsnobiety
11. Sustainably Chic
12. UncoverLA
13. The Zoe Report
14. Conscious Life & Style
15. StyleCaster
16. Fashion Revolution Blog
17. Ethical Made Easy
18. Eluxe Magazine
19. TreeHugger – Fashion & Beauty
20. The Sustainable Edit
21. The Minimalist Wardrobe
22. The Curious Button
23. Eco Warrior Princess
24. StyleBlueprint
25. My Green Closet
26. Clever Girl Finance
27. Bel Jacobs
28. Not Just A Label
29. The Peahen
30. Seasons + Salt
31. Reading My Tea Leaves
32. The Green Hub
33. My Sustainable 20s
34. Eco-Age
35. Ethical Unicorn
36. Fashion Me Green
37. Selva Beat
38. Recycled Fashion
39. Simply Liv & Co.
40. The Vilda Magazine
41. Trusted Clothes
42. Moral Fibres
43. The Conscious Club
44. Balanced Fashion
45. The Chic Ecologist
46. Leotie Lovely
47. The Green Edition
48. Greener Ideal – Fashion
49. The Green Closet
50. The Note Passer

#3. Social Media Marketing Plan for Pickle

If traffic, leads and revenue is your goal, we would advise you keep it simple.

We would suggest focusing on two main social platforms for starting out, which are Twitter and Facebook. We believe in keeping your marketing focused so as to deliver the highest returns.

The reason why we stress on these two platforms are simple –

1. Facebook’s organic reach is very low, but having a decent following up there, helps add to your credibility. Running some ads can get you a sizeable following quite fast and cheap. Further, you can drive the followers into a group, in which, you will have a strong reach and be able to use your group participants for additional marketing requirements.
2. Twitter can help add to your credibility. With Twitter’s recent partnership with Google, it looks like a great platform that can deliver amazing long-run results to your business.

What we showed you was just the basics. But of course, a plan is only as good as it’s execution. So, you could execute all of this yourself, or you could count on us to do it as well.

We could do so much more, such as-

1. Reverse HARO and get experts to share their thoughts with us for Pickle’s blog,
2. Run ads and grow your Facebook page and convert them into your Facebook group members,
3. Use Javascript code to massively boost your twitter presence,
4. Create leads for capture and boost your inbound marketing.

You can reach me directly by filling out this form in the sidebar or schedule a meeting here. You don’t need to pay anything for the meeting. Worst case: you learn something that you can implement for your startup’s marketing at 0 cost!

At WinSavvy, we manage everything, from digital marketing strategy formulation to execution, ensuring you can focus on what you do best – running your startup. We also provide weekly updates and I am personally available as a dedicated point of contact for any of your queries.

Best regards,
Adhip Ray
Founder, WinSavvy