In a sea of startups, every innovative idea deserves its moment in the spotlight. We’ve handpicked and analyzed your website, offering free marketing insights, as our way to nurture the next big thing. We’re passionate about partnering with startups like yours.
If you find our insights valuable, and would like to discuss it further, feel free to schedule a call.
Startups with VC-funding of $1-20 Million can request their own marketing plan too.
In order to reach this goal, a single four-pronged strategy is what would be needed. Here’s what we suggest –
#1. On-Page SEO Plan for Coperniq
Coperniq does not have any blog articles . As Coperniq starts to scale, it needs to focus more on inbound marketing and it also needs to come off as a thought-leader in the space.
As such, we recommend that you try and scale up your content to 1000 in the shortest possible time.
Here is a list of 100 blog post title suggestions along with relevant keywords that you can use to fix it. You can create it pretty fast if you use AI along with content editors (but take care, the articles have to be carefully optimized to improve readability and more importantly, insert internal links for faster indexing by Google) –
- “Maximizing Solar Project Profit Margins: Strategies for EPCs”
- “How to Streamline Solar Operations for Peak Efficiency”
- “The Ultimate Guide to Managing Solar Fulfillment Operations”
- “Essential SOPs for Solar Project Management Success”
- “Bridging the Gap Between Solar Office and Field Operations”
- “Revolutionizing Customer Experience in the Solar Journey”
- “Tips for Accelerating Time-to-PTO in Solar Installations”
- “Improving Solar Project Profitability with Process Management”
- “Operational Excellence in Solar Energy: A How-To”
- “Navigating the Solar Project Lifecycle for Maximum Returns”
- “Solar Installers: Boosting Productivity with the Right Platform”
- “From Lead to PTO: Enhancing Solar Sales Pipeline Visibility”
- “How Solar Companies Can Improve Referral Rates”
- “Reducing Solar Operational Costs with Integrated Management”
- “Solar Project Management: Scaling Efficiency Across Operations”
- “Key Metrics for Tracking Solar Installation Performance”
- “Why Solar Companies Need a Unified Operations Platform”
- “Innovations in Solar Project Management: A Closer Look”
- “The Role of Technology in Solar Field Service Management”
- “Cutting-Edge Tools for Solar EPCs to Grow Their Business”
- “Optimizing Time Management in Solar Project Operations”
- “Improving Solar Project Communication with Advanced Platforms”
- “Solar Workforce Mobility: Enhancing Productivity on the Go”
- “Streamlining Solar Installations: Time-Saving Tips for EPCs”
- “The Financials of Solar Projects: Gaining Precise Control”
- “Solar Energy Contractors: Transforming Business with Tech”
- “Driving Solar Installation Efficiency with Process Automation”
- “Understanding the Impact of Operational Efficiency on Solar ROI”
- “The Future of Solar Project Management: Trends to Watch”
- “Optimizing Solar Operations for a Sustainable Future”
- “How to Deliver Exceptional Solar Customer Experiences”
- “Solar Inventory Management: Keeping Costs in Check”
- “Field Service in Solar: Strategies for Success”
- “Maximizing Efficiency: The New Paradigm in Solar Operations”
- “Solar EPCs: How to Leverage Tech for Business Growth”
- “Reducing Operational Overhead in Solar Project Management”
- “The Solar EPC’s Guide to Streamlining Project Workflows”
- “Boosting Solar Sales Efficiency Through Improved Processes”
- “Solar Installer Productivity: How to Achieve More with Less”
- “Real-Time Solar Project Tracking: Benefits and Best Practices”
- “Cost-Effective Solar Operations: A How-To Guide for EPCs”
- “The Role of Digital Platforms in Solar Service Management”
- “Solar Installation Metrics That Matter: A Comprehensive Guide”
- “The Advantages of an Integrated Solar Operations Platform”
- “Achieving Operational Excellence in Solar Service Delivery”
- “Solar Project Backlog Management: Tips for EPCs”
- “Strategies for Enhancing Solar Field Worker Collaboration”
- “The Solar Company’s Guide to Managing Multi-Site Projects”
- “How to Navigate Solar Project Challenges with Tech Solutions”
- “Solar Customer Success: Turning Installations into Referrals”
- “The Impact of Mobile Apps on Solar Field Service Efficiency”
- “Solar Energy Projects: Managing Financials for Better Margins”
- “Leveraging Technology for Better Solar Customer Engagement”
- “Operational Best Practices for Residential Solar EPCs”
- “Solar Commercial Operations: Driving Productivity and Profit”
- “How Tech Innovations Are Shaping Solar Field Services”
- “Data-Driven Decision Making for Solar Project Managers”
- “Solar Operational Analytics: Harnessing Data for Success”
- “The Evolution of Customer Success in Solar Installations”
- “How to Achieve Seamless Solar Operations with Tech Integration”
- “The Power of Process Management in Solar Energy Projects”
- “Key Strategies for Solar Project Financial Optimization”
- “How to Ensure Quality and Efficiency in Solar Installations”
- “Solar Project Reporting: Tools for Transparency and Control”
- “Best Practices for Scaling Your Solar Operations Nationally”
- “Enhancing the Solar Customer Journey with Technology”
- “Improving Solar Installation Turnaround Times with Effective Management”
- “Solar Project Profitability: Understanding Cost Per Watt Impacts”
- “Navigating the Solar Sales to Service Transition Smoothly”
- “Crafting a Solar Operations Strategy for Competitive Advantage”
- “Managing Solar Workforce Logistics for Greater Productivity”
- “The Importance of Solar Project Management in the Energy Transition”
- “Optimizing Solar Customer Lifecycle Management with Technology”
- “Cost Reduction Techniques for Competitive Solar Operations”
- “Sustainable Solar Operations: Balancing Profit and Planet”
- “How Solar Companies Can Utilize Tech to Overcome Market Challenges”
- “Elevating Solar Installation Standards with Process Innovation”
- “Solar Project Tracking: Ensuring Timeliness and Quality”
- “From Solar Quotation to Installation: Streamlining the Process”
- “The Benefits of a Comprehensive Solar Operations Platform”
- “Smart Solar Operations: Integrating Tech for Better Business Health”
- “Achieving Success in Solar Project Management with AI and Automation”
- “Driving Customer Satisfaction in Solar Through Operational Excellence”
- “Solar Project Risk Management: Mitigating Challenges Proactively”
- “How to Exceed Customer Expectations in Solar Project Delivery”
- “Empowering Solar Field Teams with Real-Time Data Access”
- “Solar Project Lifecycle Management: A Guide to Best Practices”
- “Boosting Solar EPC Margins with Effective Operational Tools”
- “The Art of Solar Operations: Balancing Efficiency and Quality”
- “Solar Service Operations: Ensuring Excellence Post-Sale”
- “Emerging Technologies Shaping the Future of Solar EPC Operations”
- “Operational Agility in Solar: Adapting to Industry Dynamics”
- “Solar Installation Efficiency: The Role of Digital Transformation”
- “Streamlined Solar: Innovations in EPC Project Management”
- “Solar Operations Mastery: Tips for EPCs to Improve Bottom Line”
- “The Solar Operational Command Center: Centralizing Project Control”
- “Leveraging Solar Operations Platforms for Sustainable Growth”
- “The Comprehensive Guide to Solar Operations and Service Excellence”
- “How Integrated Solar Platforms Can Transform EPC Businesses”
- “The Solar Operations Revolution: Trends EPCs Can’t Ignore”
#2. Off-page SEO Plan for Coperniq
Coperniq has a low Domain Authority and Domain Rating. It’s Ahrefs’ DR is 5.
We suggest reaching out to blogs in the industry, asking to guest post. With the influx of GPT4 and other content marketing software, most blogs are not too agreeable to this suggestion, so you may need to keep some marketing budget aside for payments for backlink insertions and guest post placements.
However, you should hire a seasoned SEO guy for this as you don’t want to get backlinks from the wrong websites, as that can harm your website by adding to its spam score.
Here’s a list of 50 high quality and relevant blogs in your niche that you should try to guest post at:
- Greentech Media (www.greentechmedia.com)
- Solar Power World (www.solarpowerworldonline.com)
- Renewable Energy World (www.renewableenergyworld.com)
- CleanTechnica (www.cleantechnica.com)
- PV Tech (www.pv-tech.org)
- EnergySage (www.energysage.com/blog)
- The Energy Mix (www.theenergymix.com)
- PV Magazine (www.pv-magazine.com)
- AltEnergyMag (www.altenergymag.com)
- EcoWatch – Renewable Energy (www.ecowatch.com/renewable-energy)
- The American Solar Energy Society (www.ases.org/blog)
- Solar Builder Magazine (www.solarbuildermag.com)
- Solar Reviews (www.solarreviews.com/blog)
- Solar Novus Today (www.solarnovustoday.com)
- PVSolarReport (www.pvsolarreport.com)
- Solar Estimate (www.solarestimate.org/news)
- Energy.gov – Solar Energy (www.energy.gov/eere/solar/solar-energy-technologies-office-blog)
- Sun & Wind Energy (www.sunwindenergy.com)
- Inhabitat – Solar Power (www.inhabitat.com/design/solar-power/)
- Solar Industry Mag (www.solarindustrymag.com)
- Energy and Policy Institute (www.energyandpolicy.org)
- Solar WakeUp (www.solarwakeup.com)
- Energy Central – Solar Energy (www.energycentral.com/c/ec/solar-energy)
- Solar Thermal Magazine (www.solarthermalmagazine.com)
- Understand Solar (www.understandsolar.com)
- Solar Power Rocks (www.solarpowerrocks.com)
- Renewable Energy Hub (www.renewableenergyhub.us/blog)
- SEIA Blog (www.seia.org/blog)
- Solar Choice (www.solarchoice.net.au/blog)
- Clean Energy Authority (www.cleanenergyauthority.com/blog)
- Alternative Energy Stocks (www.altenergystocks.com)
- Solar Coach (www.getsolar.com/solarcoach)
- The Balanced Life (www.thebalancedlifeonline.com/blog)
- MyBankTracker (www.mybanktracker.com/blog)
- CoinDesk (www.coindesk.com)
- Fintech Futures (www.fintechfutures.com)
- PYMNTS.com (www.pymnts.com)
- American Banker (www.americanbanker.com)
- Fintech Magazine (www.fintechmagazine.com)
- Banking Tech (www.bankingtech.com)
- MyBankTracker (www.mybanktracker.com)
- TechCrunch – Fintech (www.techcrunch.com/tag/fintech/)
- Forbes – Fintech (www.forbes.com/fintech/)
- Financial IT (www.financialit.net)
- FinTech Profile (www.fintechprofile.com)
- The Paypers (www.thepaypers.com)
- Daily Fintech (www.dailyfintech.com)
- Finovate (www.finovate.com/blog)
- Fintech Roundup (www.fintechroundup.com)
- Fintech Insight (www.fintechinsight.com)
Related: Check out our free SEO suite
#3. Social Media Marketing Plan for Coperniq
If traffic, leads and revenue is your goal, we would advise you keep it simple.
We would suggest focusing on two main social platforms for starting out, which are Twitter and Facebook. We believe in keeping your marketing focused so as to deliver the highest returns.
The reason why we stress on these two platforms are simple –
- Facebook’s organic reach is very low, but having a decent following up there, helps add to your credibility. Running some ads can get you a sizeable following quite fast and cheap. Further, you can drive the followers into a group, in which, you will have a strong reach and be able to use your group participants for additional marketing requirements.
- Twitter can help add to your credibility. With Twitter’s recent partnership with Google, it looks like a great platform that can deliver amazing long-run results to your business.
#4. Conversion Optimization Plan for Coperniq
At the end of the day, it is not the traffic or followers that matter, but the conversions and leads.
That’s why, once you get the first three plans up and running and start getting a decent amount of traffic, you can switch up to the following plan.
To implement this perfectly, you need to ensure that you are getting a decent amount of traffic from the above plans and you have at least 2000 followers in Facebook and Twitter (total).
Plus, you should have lead magnets throughout your website and on the sidebar of your blog articles.
If that’s done, you should optimize the lead magnets and the sidebars to go to a webinar in your niche, wherein you teach your audience about your expertise. That can create an amazing funnel whereby you can convert a good percentage of the attendees into your paying customers. Running ads on this can help supercharge the effort as well.
Having a decent marketing agency aiding you in this process would be even more beneficial as that can ensure you have a decent conversion rate, otherwise you risk burning through your ad money and traffic value.
Would You Like us to help take Coperniq’s Traffic to 10k and beyond?
What we showed you was just the basics. But of course, a plan is only as good as it’s execution. So, you could execute all of this yourself, or you could count on us to do it as well.
We could do so much more, such as-
- Reverse HARO and get experts to share their thoughts with us for Coperniq’s blog,
- Run ads and grow your Facebook page and convert them into your Facebook group members,
- Use Javascript code to massively boost your twitter presence,
- Create leads for capture and boost your inbound marketing.
You can reach me directly by filling out this form in the sidebar or schedule a meeting here. You don’t need to pay anything for the meeting. Worst case: you learn something that you can implement for your startup’s marketing at 0 cost!
At WinSavvy, we manage everything, from digital marketing strategy formulation to execution, ensuring you can focus on what you do best – running your startup. We also provide weekly updates and I am personally available as a dedicated point of contact for any of your queries.
Best regards,
Adhip Ray
Founder, WinSavvy
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