In a sea of startups, every innovative idea deserves its moment in the spotlight. We’ve handpicked and analyzed your website, offering free marketing insights, as our way to nurture the next big thing. We’re passionate about partnering with startups like yours.

If you find our insights valuable, and would like to discuss it further, feel free to schedule a call.

Startups with VC-funding of $1-20 Million can request their own marketing plan too.

In order to reach this goal, a single four-pronged strategy is what would be needed. Here’s what we suggest –

#1. On-Page SEO Plan for Atropos Health

Atropos Health does not have any blog articles. As Atropos Health starts to scale, it needs to focus more on inbound marketing and it also needs to come off as a thought-leader in the space.

As such, we recommend that you try and scale up your content to 1000 in the shortest possible time.

Here is a list of 100 blog post title suggestions along with relevant keywords that you can use to fix it. You can create it pretty fast if you use AI along with content editors (but take care, the articles have to be carefully optimized to improve readability and more importantly, insert internal links for faster indexing by Google) –

1. “Transforming Medical Data into Actionable Insights: The Future of Healthcare”
2. “How Real-World Evidence is Shaping Modern Healthcare”
3. “The Essential Guide to Rapid Real-World Data Analysis in Medicine”
4. “10 Ways Real-World Evidence Accelerates Healthcare Research”
5. “Navigating the Evidence Gap: Real-World Data to the Rescue”
6. “Maximizing Clinical Outcomes Through Data-Driven Insights”
7. “Understanding the Impact of RWE in Clinical Trials”
8. “Bridging the Divide: Real-World Data and Personalized Medicine”
9. “From Data to Decision: The Role of Analytics in Modern Healthcare”
10. “Harnessing Healthcare Data for Improved Patient Outcomes”
11. “The Revolution of On-Demand Healthcare Insights”
12. “Evidence-Based Care: Beyond Theory to Practice”
13. “How Fast-Paced Healthcare Analytics Can Improve Treatment Selection”
14. “Unveiling the Potential of Geneva OS™ in Healthcare”
15. “Rapid Evidence and Its Role in Emerging Healthcare Challenges”
16. “Streamlining Clinical Research with Advanced Cohorting Tools”
17. “Peer-Reviewed Methods in Healthcare Analytics: A Closer Look”
18. “Cutting-Edge Tools for Generating On-Demand Medical Evidence”
19. “Local vs. Global Evidence: What Matters in Healthcare Today?”
20. “Reducing Hospital Length of Stay with Data-Driven Interventions”
21. “Analyzing Patient Journeys through Advanced Data Tools”
22. “Creating Efficient Clinical Trials with Real-World Evidence”
23. “The Power of Propensity Matching Models in Research”
24. “Evolving Trends in Healthcare Data Utilization”
25. “Insights into Quality Improvement Programs in Healthcare”
26. “Closing Literature Gaps: The Role of New Studies in RWE”
27. “Healthcare Informatics: Transforming Patient Care”
28. “Optimizing Formulary Decisions with Real-World Data”
29. “The Future of Diagnosis: Data-Driven and Personalized”
30. “Innovations in Treatment Pathway Analysis Using Real-World Data”
31. “How to Leverage Real-World Data for Better Healthcare Outcomes”
32. “The Role of Data Analytics in Patient Adherence and Care Management”
33. “Answering Critical Clinical Questions with Observational Studies”
34. “Utilizing Real-World Evidence for Effective Care Management”
35. “Rapid Analytics: The Key to Modern Healthcare Efficiency”
36. “Enhancing Clinical Decisions with Proprietary Healthcare Tools”
37. “Evidence-Based Insights for Advanced Care”
38. “The Influence of Rapid Analytics in Clinical Settings”
39. “Driving Operational Efficiency in Healthcare through Data”
40. “How Real-World Evidence Addresses Healthcare Variability”
41. “From Data Collection to Clinical Application: The Complete Journey”
42. “Healthcare’s New Frontier: Understanding Real-World Data”
43. “Personalized Insights for Improved Healthcare Delivery”
44. “Shortening the Path from Clinical Hypothesis to Publication”
45. “Predictive Modeling in Healthcare: The Role of Real-World Data”
46. “Integrating Real-World Evidence in Everyday Clinical Practice”
47. “Empowering Healthcare Providers with On-Demand Data Analysis”
48. “Decoding Patient Data for Enhanced Clinical Decision Making”
49. “Transforming Healthcare Economics with Real-World Evidence”
50. “The Role of Automated Study Designs in Modern Research”
51. “Achieving Agile Research in Healthcare through Data Analytics”
52. “The Advantages of Rapid Query Processes over SQL in Medicine”
53. “Data-Driven Strategies for Reducing Inpatient Length of Stay”
54. “Leveraging Patient Records for Comprehensive Healthcare Insights”
55. “A Deep Dive into Healthcare Data Privacy and Security”
56. “The Growing Importance of Evidence Networks in Healthcare”
57. “Exploring the Capabilities of ChatRWD™ in Clinical Research”
58. “Case Studies: Transforming Healthcare with Rapid Evidence Tools”
59. “Cost-Effective Healthcare Solutions Through Data Analysis”
60. “Unlocking New Insights in Patient Care through Advanced Analytics”
61. “How Evidence-Based Healthcare is Revolutionizing Patient Treatment”
62. “Optimizing Healthcare Operations with Data-Driven Insights”
63. “Real-World Data’s Role in Addressing Public Health Issues”
64. “Driving Innovation in Healthcare with Real-World Evidence”
65. “Bridging Research and Practice: The Role of RWE in Medicine”
66. “Elevating Clinical Efficiency with Real-World Data”
67. “The Future of Healthcare: Data-Driven and Patient-Centric”
68. “Exploring the Potential of Real-World Data in Rare Diseases”
69. “Strategies for Enhancing Healthcare Delivery through Data”
70. “Customizing Patient Treatment Plans with RWE”
71. “Clinical Data Analysis: Best Practices and Innovations”
72. “Navigating Real-World Evidence for Health System Transformation”
73. “Unlocking the Potential of Healthcare Analytics”
74. “Advancements in RWE: Implications for Clinical Practice”
75. “Improving Clinical Trial Designs with Real-World Data”
76. “Challenges and Opportunities in Healthcare Data Analytics”
77. “Data-Informed Approaches to Healthcare Management”
78. “The Impact of RWE on Pharmaceutical Development”
79. “Harnessing the Power of Big Data in Healthcare”
80. “Clinical Decision Support: Integrating Evidence and Practice”
81. “From Hypothesis to Healing: The Role of Data in Healthcare”
82. “The Intersection of AI and Real-World Evidence in Healthcare”
83. “Developing Effective Interventions with Data-Driven Insights”
84. “Healthcare in the Age of Data: Trends and Predictions”
85. “The Evolving Role of Data Analytics in Health Systems”
86. “Understanding the Dynamics of Treatment Pathways through RWE”
87. “Cost-Effectiveness in Healthcare: The Data-Driven Approach”
88. “Using Data to Navigate Complex Treatment Decisions”
89. “The Growth of Real-World Data: What’s Next for Healthcare?”
90. “Advancing Healthcare Research with Rapid Data Analysis”
91. “Evidence-Based Strategies for Managing Chronic Diseases”
92. “The Future of Health Technology: Predictive Analytics and Beyond”
93. “Data Analytics: Redefining Healthcare’s Approach to Disease”
94. “How Data is Transforming Hospital Management and Care”
95. “The Role of Real-World Evidence in Future Healthcare Policies”
96. “Predictive Analysis in Healthcare: Opportunities and Risks”
97. “Building Better Healthcare Systems through Data Integration”
98. “Emerging Technologies in RWE: Impacts and Innovations”
99. “The Promise and Challenge of Using Big Data in Healthcare”
100. “Redefining Healthcare Efficiency through Advanced Data Tools”

#2. Off-page SEO Plan for Atropos Health

Atropos Health has a low Domain Authority and Domain Rating. It’s Ahrefs’ DR is 30.

We suggest reaching out to blogs in the industry, asking to guest post. With the influx of GPT4 and other content marketing software, most blogs are not too agreeable to this suggestion, so you may need to keep some marketing budget aside for payments for backlink insertions and guest post placements.

However, you should hire a seasoned SEO guy for this as you don’t want to get backlinks from the wrong websites, as that can harm your website by adding to its spam score.

Here’s a list of 50 high quality and relevant blogs in your niche that you should try to guest post at:

1. Health IT Analytics – Covers data analytics, Big Data, and operational intelligence in healthcare.
2. KevinMD – A prominent blog sharing insights from doctors and healthcare professionals.
3. Healthcare IT News – Offers insights on the latest in healthcare IT.
4. Becker’s Hospital Review – Features articles on hospital management and healthcare industry news.
5. HIStalk – Provides news and opinions about healthcare IT.
6. MedCity News – Focuses on healthcare innovation, including health IT and data analytics.
7. The Health Care Blog – Covers various aspects of healthcare including policy, tech, and research.
8. MobiHealthNews – Offers the latest on digital health and emerging healthcare technology.
9. HealthData Management – Focuses on information and analytics in healthcare.
10. Digital Health – Discusses digital health, health IT, and data in healthcare.
11. Fierce Healthcare – Provides news on healthcare providers, policies, and industry trends.
12. Modern Healthcare – Shares insights on healthcare business news and research.
13. HIT Consultant – Features thought leadership on healthcare technology and trends.
14. EHR Intelligence – A resource for news and information on EHRs, health IT, and data management.
15. Healthcare Dive – Offers news and original analysis on healthcare industry topics.
16. Healthcare Guys – Covers medtech, IT, startups, and more in healthcare.
17. MedTech Dive – Focuses on medical technology news and trends.
18. NEJM Catalyst – Shares innovative ideas in health care delivery.
19. Bio-IT World – Covers the use of IT and informatics in biomedical research and healthcare.
20. HIMSS Blog – Offers insights on health information and technology topics.
21. HealthTech Magazine – Focuses on technology in healthcare, including analytics and data management.
22. Healthcare Global – Provides news on the healthcare industry, technology, and leadership.
23. Healthcare Innovation – Discusses transformation in the healthcare sector.
24. Nature Research Bioengineering Community – A platform for discussing bioengineering and biotech.
25. eHealth – Focuses on the intersection of healthcare and technology.
26. Medgadget – Covers the latest in medical technology, gadgets, and innovations.
27. BMC Series Blog – Discusses topics across the biomedical field.
28. Health Affairs Blog – Features commentary and analysis on health policy and administration.
29. SciTechDaily: Health – Offers news on health, medicine, and technology.
30. Health Informatics Forum – A community blog focused on health informatics.
31. HealthBlawg – David Harlow’s blog on health law, policy, and technology.
32. HealthPopuli – Covers the health/care ecosystem and people’s health economics.
33. Chilmark Research – Offers insights on healthcare IT research and consulting.
34. Goinvo: Healthcare Design – Focuses on design in healthcare technology and delivery.
35. The Digital Health Corner – Discusses various aspects of digital health and tech innovation in healthcare.
36. HITMC Blog – Covers marketing in healthcare IT.
37. Healthcare Success – Insights on healthcare marketing and advertising.
38. Mind the Gap – A blog focusing on healthcare research gaps.
39. The King’s Fund Blog – Discusses health policy, leadership, and management in healthcare.
40. MedTech Boston – Discusses innovation in the Boston medical community and beyond.
41. AJMC – Managed Care Blog – Shares insights on healthcare management and policy.
42. Geek Doctor – Insights from Dr. John Halamka on healthcare IT.
43. 33 Charts – Explores the edges of medicine and technology.
44. Institute for Health Technology Transformation – Discusses innovation and transformation in healthcare IT.
45. HealthcareScene – A network of resources and insights on healthcare technology.
46. TechnologyAdvice Healthcare Blog – Offers guidance on healthcare IT products and practices.
47. The Medical Futurist – Discusses technology and the future of medicine.
48. Data Science Central: Healthcare – Discusses the application of data science in healthcare.
49. CIO Applications Europe: Healthcare – Explores the application of IT solutions in the healthcare sector.
50. NextGen Healthcare – Shares expertise and insights on healthcare technology and trends.

#3. Social Media Marketing Plan for Atropos Health

If traffic, leads and revenue is your goal, we would advise you keep it simple.

We would suggest focusing on two main social platforms for starting out, which are Twitter and Facebook. We believe in keeping your marketing focused so as to deliver the highest returns.

The reason why we stress on these two platforms are simple –

1. Facebook’s organic reach is very low, but having a decent following up there, helps add to your credibility. Running some ads can get you a sizeable following quite fast and cheap. Further, you can drive the followers into a group, in which, you will have a strong reach and be able to use your group participants for additional marketing requirements.
2. Twitter can help add to your credibility. With Twitter’s recent partnership with Google, it looks like a great platform that can deliver amazing long-run results to your business.

What we showed you was just the basics. But of course, a plan is only as good as it’s execution. So, you could execute all of this yourself, or you could count on us to do it as well.

We could do so much more, such as-

1. Reverse HARO and get experts to share their thoughts with us for Atropos Health’s blog,
2. Run ads and grow your Facebook page and convert them into your Facebook group members,
3. Use Javascript code to massively boost your twitter presence,
4. Create leads for capture and boost your inbound marketing.

You can reach me directly by filling out this form in the sidebar or schedule a meeting here. You don’t need to pay anything for the meeting. Worst case: you learn something that you can implement for your startup’s marketing at 0 cost!

At WinSavvy, we manage everything, from digital marketing strategy formulation to execution, ensuring you can focus on what you do best – running your startup. We also provide weekly updates and I am personally available as a dedicated point of contact for any of your queries.

Best regards,
Adhip Ray
Founder, WinSavvy