In a sea of startups, every innovative idea deserves its moment in the spotlight. We’ve handpicked and analyzed your website, offering free marketing insights, as our way to nurture the next big thing. We’re passionate about partnering with startups like yours.

If you find our insights valuable, and would like to discuss it further, feel free to schedule a call.

Startups with VC-funding of $1-20 Million can request their own marketing plan too.

In order to reach this goal, a single four-pronged strategy is what would be needed. Here’s what we suggest –

#1. On-Page SEO Plan for Allara

Allara has blog articles that can be considerably improved upon. As Allara starts to scale, it needs to focus more on inbound marketing and it also needs to come off as a thought-leader in the space.

As such, we recommend that you try and scale up your content to 1000 in the shortest possible time.

Here is a list of 100 blog post title suggestions along with relevant keywords that you can use to fix it. You can create it pretty fast if you use AI along with content editors (but take care, the articles have to be carefully optimized to improve readability and more importantly, insert internal links for faster indexing by Google) –

1. “Understanding Hormonal Imbalance: Symptoms and Solutions”
2. “The Link Between Diet and Women’s Hormonal Health”
3. “Effective Lifestyle Changes for Managing PCOS”
4. “10 Natural Remedies for Menstrual Cramps Relief”
5. “Navigating Hormonal Fluctuations During Menopause”
6. “The Impact of Stress on Women’s Hormonal Balance”
7. “Hormone-Friendly Foods Every Woman Should Know”
8. “Exercise and Women’s Hormonal Health: What You Need to Know”
9. “Identifying Early Signs of Thyroid Issues in Women”
10. “A Beginner’s Guide to Understanding Endometriosis”
11. “Nutrition Tips for Enhanced Fertility”
12. “Balancing Hormones Naturally: A Holistic Approach”
13. “The Connection Between Hormones and Weight Gain”
14. “Tips for Dealing with Pre-Menstrual Syndrome (PMS)”
15. “Managing Chronic Hormonal Conditions Through Diet”
16. “What Every Woman Should Know About Hormone Replacement Therapy”
17. “The Role of Sleep in Women’s Hormonal Health”
18. “Managing Mood Swings: Hormonal Health Insights”
19. “How Exercise Affects Your Hormones”
20. “Understanding Female Hormonal Cycles and Health”
21. “10 Essential Vitamins for Women’s Hormonal Balance”
22. “Natural Approaches to Menstrual Health”
23. “Dealing With Hormonal Acne: Tips and Treatments”
24. “Improving Your Hormonal Health With Mindfulness and Meditation”
25. “The Best Yoga Poses for Hormonal Balance”
26. “Foods to Avoid for Hormonal Health”
27. “Women’s Health: Recognizing Hormonal Imbalance”
28. “Hormonal Headaches: Causes and Treatments”
29. “Preventing Osteoporosis through Hormonal Health”
30. “Gut Health and Hormones: What Women Should Know”
31. “The Truth About Hormones and Hair Loss in Women”
32. “Navigating Fertility Challenges with Hormonal Insights”
33. “Essential Oils for Supporting Hormonal Health”
34. “How to Naturally Boost Progesterone Levels”
35. “Understanding the Effects of Birth Control on Hormones”
36. “The Best Foods for a Healthy Menstrual Cycle”
37. “Hormone Balancing Smoothie Recipes”
38. “Understanding Your Body: The Signs of Ovulation”
39. “Breast Health and Hormones: What You Need to Know”
40. “Effective Ways to Manage Hormonal Bloating”
41. “The Relationship Between Hormones and Sleep Quality”
42. “The Importance of Regular Health Checks for Hormonal Balance”
43. “Tips for Coping with Hormonal Mood Disorders”
44. “Herbal Teas for Balancing Women’s Hormones”
45. “What is Adrenal Fatigue? Symptoms and Relief Methods”
46. “How to Regulate Your Cycle Naturally”
47. “Navigating the Challenges of Perimenopause”
48. “Balancing Hormones to Control Acne”
49. “Foods That Naturally Regulate Estrogen Levels”
50. “The Role of Hormones in Women’s Mental Health”
51. “Combatting Fatigue with Hormonal Health Strategies”
52. “Improving Libido through Hormonal Balance”
53. “Signs of Estrogen Dominance and How to Correct It”
54. “Natural Supplements for Hormonal Health”
55. “Understanding Polycystic Ovary Syndrome (PCOS)”
56. “Hormones and Skin Health: What You Need to Know”
57. “Holistic Approaches to Managing Menstrual Pain”
58. “Strategies for Balancing Hormones Post-Pregnancy”
59. “Menstrual Cycle Phases and Their Impact on Your Body”
60. “The Connection Between Hormones and Bone Health”
61. “Why Hormonal Balance is Crucial for Overall Health”
62. “Managing Insulin Resistance for Hormonal Health”
63. “Self-Care Tips for Hormonal Imbalance”
64. “The Link Between Hormones and Digestive Problems”
65. “Exercises Best Suited for Hormonal Health”
66. “Managing Menopausal Symptoms Naturally”
67. “Nutrition Advice for a Healthy Endocrine System”
68. “Detoxifying Your Body for Hormonal Health”
69. “Understanding and Managing Hirsutism in Women”
70. “Exploring the Causes of Hormonal Imbalance”
71. “How to Enhance Your Mood with Hormonal Balancing”
72. “Eating for Your Hormones: A Comprehensive Guide”
73. “Key Vitamins and Minerals for Hormonal Health”
74. “Non-Hormonal Birth Control Options: What You Should Know”
75. “Hormonal Changes During Pregnancy: A Detailed Guide”
76. “Boosting Fertility: Tips and Tricks for Hormonal Health”
77. “The Science Behind Menstrual Migraines and Relief Strategies”
78. “Tackling Hormonal Fatigue: Diet and Lifestyle Changes”
79. “Holistic Treatments for Menstrual Disorders”
80. “Understanding the Role of Hormones in Body Composition”
81. “Foods to Boost Estrogen Levels Naturally”
82. “Recognizing and Treating Ovarian Cysts”
83. “A Guide to Hormone-Friendly Skincare”
84. “Coping with Emotional Changes During Hormonal Fluctuations”
85. “The Benefits of Acupuncture for Hormonal Imbalance”
86. “Dealing with Irregular Periods: Causes and Solutions”
87. “Enhancing Hormonal Health with Aromatherapy”
88. “Reducing PMS Symptoms through Nutrition and Exercise”
89. “Tips for Healthy Hormone Levels During Breastfeeding”
90. “Understanding Thyroid Disorders in Women”
91. “Dietary Strategies for Managing Adrenal Health”
92. “How Hormonal Imbalances Can Affect Your Sleep”
93. “Natural Therapies for Enhancing Women’s Health”
94. “The Role of Hormones in Women’s Heart Health”
95. “Strategies for Reducing Water Retention During Your Period”
96. “Natural Methods for Boosting Female Libido”
97. “The Connection Between Hormones and Chronic Fatigue”
98. “Balancing Your Hormones with Plant-Based Diets”
99. “Recovering from Hormonal Imbalance: A Journey to Health”
100. “Charting Your Menstrual Cycle: Understanding the Patterns”

#2. Off-page SEO Plan for Allara

Allara has a low Domain Authority and Domain Rating. It’s Ahrefs’ DR is 37.

We suggest reaching out to blogs in the industry, asking to guest post. With the influx of GPT4 and other content marketing software, most blogs are not too agreeable to this suggestion, so you may need to keep some marketing budget aside for payments for backlink insertions and guest post placements.

However, you should hire a seasoned SEO guy for this as you don’t want to get backlinks from the wrong websites, as that can harm your website by adding to its spam score.

Here’s a list of 50 high quality and relevant blogs in your niche that you should try to guest post at:

1. Well+Good – A trendsetting wellness and lifestyle website focusing on health, fitness, and nutrition.
2. MindBodyGreen – Covers various aspects of holistic health and wellness.
3. Women’s Health Magazine – Online version offering insights on health, nutrition, fitness, and more.
4. Healthline – Women’s Health Section – Offers reliable, approachable information on women’s health topics.
5. The Everygirl’s Health & Wellness Section – Covers topics that matter to today’s women, including health and wellness.
6. HelloGiggles – Health & Wellness – Focuses on lifestyle topics relevant to modern women.
7. The Cut – Health Section – Known for its unique approach to health and wellness topics.
8. GOOP – Wellness Section – Focuses on wellness from a holistic perspective.
9. Elle Magazine – Health & Fitness Section – Stylish and contemporary approach to women’s health topics.
10. Refinery29 – Health Section – Covers a wide range of women’s health and lifestyle issues.
11. The Chalkboard Mag – A guide to wellness and lifestyle topics.
12. Shape Magazine’s Website – Dedicated to women’s health and fitness.
13. Prevention Magazine Online – Focuses on health tips, nutrition advice, and wellness.
14. Her Campus – Health & Wellness – Offers content aimed at college women, including health and wellness topics.
15. The Real Food Dietitians – Focuses on holistic nutrition and healthy eating.
16. EmpowHER – Women’s health and wellness community offering content on various topics.
17. Fit Bottomed Girls – Covers fitness, health, and body positivity.
18. Girls Gone Strong – Focused on women’s fitness, nutrition, and health.
19. Breaking Muscle – Women’s Fitness Section – Offers fitness and health advice for women.
20. Nutrition Stripped – Focused on simple and mindful nutrition.
21. Wellness Mama – Well-known blog focusing on health, nutrition, and a natural lifestyle.
22. Green Kitchen Stories – Deals with healthy vegetarian recipes and wellness.
23. Deliciously Ella – Focuses on plant-based eating and wellness.
24. Oh She Glows – An award-winning recipe blog featuring over 500 healthy recipes.
25. My New Roots – A blog about holistic nutrition and plant-based recipes.
26. Clean Eating Magazine – Offers a variety of information on healthy nutrition and lifestyle.
27. 101 Cookbooks – A recipe journal focusing on healthy, vegetarian recipes.
28. The Full Helping – Embraces plant-based diets and mindful living.
29. Minimalist Baker – Features simple, healthy recipes.
30. The Healthy Maven – A blog about healthy recipes, wellness, and balanced living.
31. Joyful Healthy Eats – Easy healthy recipes, wellness tips, and a sprinkle of life content.
32. A Couple Cooks – Recipes and podcasts about healthy eating and living.
33. Peanut Butter Fingers – Focuses on living a balanced life of fitness, food, and fun.
34. Love & Lemons – Healthy, seasonal, whole food recipes.
35. Cookie and Kate – A healthy food blog that’s all about whole foods.
36. Nom Nom Paleo – Focuses on Paleo recipes and lifestyle.
37. Sarah Wilson – Blog about living a sugar-free, simple, and sustainable life.
38. Autoimmune Wellness – Offers help and insight for autoimmune health challenges.
39. Thrive Global – Focuses on wellbeing, productivity, and lifestyle.
40. Mother Earth Living – Tips for health and wellness, natural living, and herbal remedies.
41. Yoga Journal – Everything about yoga, meditation, and wellness.
42. Tiny Buddha – Offers insights on happiness, mindfulness, and wellness.
43. The Blonde Vegan – A blog about plant-based living, mindfulness, and wellness.
44. Pick the Brain – A blog focusing on self-improvement, personal productivity, and wellness.
45. Summer Tomato – Darya Rose discusses how real food and genuine life go hand in hand.
46. Daily Cup of Yoga – A community blog on yoga and wellness.
47. Balance by Deborah Hutton – A community for health, wellness, and lifestyle advice.
48. Camille Styles – A blog about healthy living, wellness, and beauty.
49. Living Pretty Naturally – A natural health and organic beauty blog.
50. Mindful.org – Dedicated to mindfulness and meditation practice, and how it impacts life.

#3. Social Media Marketing Plan for Allara

If traffic, leads and revenue is your goal, we would advise you keep it simple.

We would suggest focusing on two main social platforms for starting out, which are Twitter and Facebook. We believe in keeping your marketing focused so as to deliver the highest returns.

The reason why we stress on these two platforms are simple –

1. Facebook’s organic reach is very low, but having a decent following up there, helps add to your credibility. Running some ads can get you a sizeable following quite fast and cheap. Further, you can drive the followers into a group, in which, you will have a strong reach and be able to use your group participants for additional marketing requirements.
2. Twitter can help add to your credibility. With Twitter’s recent partnership with Google, it looks like a great platform that can deliver amazing long-run results to your business.

What we showed you was just the basics. But of course, a plan is only as good as it’s execution. So, you could execute all of this yourself, or you could count on us to do it as well.

We could do so much more, such as-

1. Reverse HARO and get experts to share their thoughts with us for Allara’s blog,
2. Run ads and grow your Facebook page and convert them into your Facebook group members,
3. Use Javascript code to massively boost your twitter presence,
4. Create leads for capture and boost your inbound marketing.

You can reach me directly by filling out this form in the sidebar or schedule a meeting here. You don’t need to pay anything for the meeting. Worst case: you learn something that you can implement for your startup’s marketing at 0 cost!

At WinSavvy, we manage everything, from digital marketing strategy formulation to execution, ensuring you can focus on what you do best – running your startup. We also provide weekly updates and I am personally available as a dedicated point of contact for any of your queries.

Best regards,
Adhip Ray
Founder, WinSavvy